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Financial decisions are endlessly complicated. There’s a huge body of academic literature that tries to study them to look for answers on how to improve decision making while a broad industry of financial advisors also work with investors every day on decisions that affect their financial futures. But there exists a divide between the two. On The Behavioral Divide, presented by Avantis Investors®, host and UCLA Professor Hal Hershfield examines this divide to find insights that may help advisors and investors make better financial decisions. If you’d like to share your thoughts on the podcast or our episodes, send us a note at BehavioralDivide@AvantisInvestors.com. For other contact options, please visit avantisinvestors.com/avantis-contact. The views expressed in this presentation are the speaker’s own and not necessarily those of Avantis Investors, a brand by American Century Investments. This presentation is for general information only and is not intended to provide investment, tax or legal advice or recommendations for any particular situation or type of retirement plan. Please consult with a financial, tax or legal advisor on your own particular circumstances. Hal Hershfield is not affiliated with American Century Investments.
Episodes
Wednesday Oct 01, 2025
Wednesday Oct 01, 2025
Quantifying risk with hard numbers and statistics is a logical first step to improving others’ understanding of potential outcomes, but there are ways we might do even better. There’s a science to risk communication born from years of research that identifies effective strategies for bringing meaning to risk conversations with people of varying backgrounds and numerical abilities.
On this episode of The Behavioral Divide, presented by Avantis Investors®, UCLA Professor Hal Hershfield speaks with Professor Ellen Peters from the University of Oregon and Mark Meredith, a certified financial planner and founder of Meredith Wealth Planning. Together, they dive into findings from the research and practical application to uncover methods for better risk communications.
If you enjoy the show, please let us know by giving our series a five-star rating. We’d also love to hear from you. To join in on the discussion, send us a note at BehavioralDivide@AvantisInvestors.com.
Hal Hershfield is not affiliated with American Century Investments.
Important Disclosures
The views expressed in this presentation are the speaker’s own and not necessarily those of American Century Investments. This presentation is for general information only and is not intended to provide investment, tax or legal advice or recommendations for any particular situation or type of retirement plan. Please consult with a financial, tax or legal advisor on your own particular circumstances.
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